A BRAND REFRESH

A couple weeks back I announced on Instagram that Hello Monday Design was getting a refresh. At first it was only the services changing but then it turned into a complete brand overhaul. This past year or so my heart has been telling me to let go of Hello Monday but I kept fighting against it, wanting to hold unto the name. Lately with all the changes that have already happened in my personal life, I've been feeling the urge even more to make the jump.  

Hello Monday was started in 2010 as a two women team, with the mission to help other bloggers and entrepreneurs develop and brand their businesses. We wanted others to love what they do, even on Mondays. We had so much fun developing logos, blogs and complete brand identity packages but somewhere along the way the team, style and vision changed.  

I truly believe that everything in life happens for a reason, that sometimes the plans we have for ourselves aren't truly what's meant to be. When you let go, in the right timing, life unfolds the way it's supposed to. 

Kristen Laczi Art + Design Moodboard

Above is the new moodboard that will be setting the tone for the new website & brand. It's similar to Hello Monday but a little bit more relaxed to fit my personality. I've always been a fan of neutrals, always wearing simple colors but always decorating with pops of color. So the new site will be just that. Neutral, allowing my art to pop. 

I'm really excited to begin fresh. It's a lot of work but in the end I hope it will be worth it. Thank you for following along and supporting this little business of mine. It's been such a joy to work with so many talented people, each and everyone has touched my heart and has led me to this point.  

Love,
Kristen